I Baked, I Strobed, I Contoured

Is it just me, or have we all gone mad on make-up?

I have always been one of the cosmetic aisle’s greatest enthusiasts, but the levels of interest in beauty, products and make-up artistry just seem to have sky rocketed in the last few years. Whether it’s as a result of the copious YouTube tutorials from our fave make-up gurus, the endless product reviews online, or through the rise of walk-in make-up master classes in most of our fave make-up stores, some people have morphed into make-up super artists, and are sharing the insider scoop on how to perfect your face.

We’re all pretty sure of our Contouring by now, I take it, but do you know what Strobing and Baking/Cooking are? These are techniques that make-up artists to the stars are using to get that celebrity skin glowingly beautiful.

Here’s the How-To on these great techniques.


I’m sure we all own a Sleek, Crown Brush or Contour Queen Contour palette at this stage. But here is a refresher diagram for those of us who might have forgotten how to sculpt our faces.



This is like your usual contour, minus the contour. The bronzer can sit this one out.

Use a cream based highlighter anywhere where the light catches your face naturally. This really creates a heavenly, ethereal glow that is oh, so pretty for summer.

I’ve been using Benefit Watt’s Up! on the tops of my cheeks, my chin, Cupid’s Bow, and running the highlighter from the centre of my forehead along the nose to give a healthy, dewy complexion. MAC’s brilliant Strobe Cream is a great one to use for this look too.


I’m sure most of us avid YouTube Beauty fans have seen that Heidi Hamoud Make-Up video by now, but for those of you who haven’t caught it yet, baking is the latest craze to hit the make-up world by storm, although it is one that has been around for ages. Apparently, this technique was originally used by drag queens to set their make-up.

I have to say that I am a lover of this. The big 3-0 is nearly upon me, and as a result, my make up is creasing a lot more than it ever used to. I have to find new ways around my changing face, and this little trick is great at keeping creasing at bay.

Here is a step-by-step on what to do:

1) Apply a good eye serum, and leave it to set for 5 minutes. This helps to plump out those fine lines, and creates a good canvas for your make-up to sit on. Benefit Puff Off, Estee Lauder Advanced Night Repair Eye Serum are good, and the Eve Lom Eye Cream is potted perfection.

2) Apply a liberal amount of your fave concealer to the under eye area. Blend it out, with your ring finger, in an upward motion to lift your eye. Use a damp beauty blender to blend out the remaining product. Amazing Cosmetics Amazing Concealer and MAC Pro Longwear Concealer are great concealers.

3) Apply a second light-diffusing concealer over any eye bags that you might have. This creates an optical illusion that diminishes the appearance of puffiness. Blend well with the damp beauty blender. Nars Radiant Creamy Concealer and Bobbi Brown Creamy Concealer are my two faves for eye bags.

4) Use a beauty wedge to apply a good amount of translucent powder, such as Laura Mercier Loose Setting Powder in Translucent, to the under eye area, and leave the product to set for 10 minutes before dusting it off. You can also use the wedge to add some powder to the contours of your cheeks, your chin, the centre of your forehead and work it down along your nose.

5) After 10 minutes, brush the powder off your ‘baked’ areas with a blusher/powder brush. You can use a pressed powder over your baked area to create an utterly perfect finish if you so wish. I like the Maybelline Fit Me Powder in Natural Beige.

* Just with reference to my Cruelty Free post,  I intend on purchasing cruelty free brands from here on in. Items mentioned here are some I’ve been using for years. I’ll be supporting PETA, where possible, going forward.

Have any of you guys tried these methods? Or do you know any cool new techniques that would be revolutionary to us all? Let us know.

xx ❤ Sarah

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Hi. I'm Sarah, and I work in media. Welcome to my corner of the internet!

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